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Privacy Policy

Effective date: 04/25/2025

At Aura, based in Huntington Beach, California, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website and use our services.

By accessing or using our site, you agree to the terms outlined in this policy.

1. Information We Collect
We may collect the following types of personal information:

Contact Information: such as name, email address, shipping address, and phone number

Order Information: including billing details, purchase history, and payment method (processed through secure third-party providers)

Account Information: if you create an account, including login credentials

Marketing Preferences: if you subscribe to our newsletter or promotional offers

Device & Usage Data: such as IP address, browser type, and site usage via cookies and similar tracking technologies

2. How We Use Your Information
We use your information to:

Fulfill and manage your orders

Provide customer support

Send transactional emails and shipping updates

Offer marketing communications, only if you opt-in

Improve and optimize our website and user experience

Display relevant ads via third-party platforms

Comply with legal obligations

3. Sharing Your Information
We may share your personal information with:

Payment processors (e.g., Stripe, PayPal)

Shipping and logistics providers

Marketing platforms and ad networks (e.g., Meta, Google)

Analytics and website optimization tools (e.g., Google Analytics, Marketing tools)

Legal authorities, if required by law

We never sell your personal data.

4. Cookies & Tracking Technologies
Our site uses cookies and similar technologies to:

Understand user behavior

Track performance of ads

Remember user preferences

Provide personalized content

You can manage your cookie preferences in your browser settings.

5. International Users
Although Aura is based in the United States, we welcome visitors from around the world. If you are accessing our site from outside the U.S., please note that your data may be processed in countries where data protection laws differ.

We strive to comply with applicable data privacy laws, including the GDPR (Europe) and CCPA (California) where relevant.

6. Your Rights
Depending on your location, you may have rights to:

Access the personal data we hold about you

Request correction or deletion of your information

Opt out of marketing communications at any time

Request data portability

Lodge a complaint with a regulatory authority

To exercise any of these rights, email us at hello@aurabyheaven.com.

7. Data Security
We take appropriate security measures to protect your personal information. However, no method of transmission over the internet is 100% secure.

8. Retention
We retain your personal information only as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law.

9. Changes to This Policy
We may update this Privacy Policy from time to time. If we make material changes, we’ll notify you via email or a notice on our website.

10. Contact Us
For questions or concerns about this policy or your data, contact us at:
hello@aurabyheaven.com

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